This is the core partnership. It includes:

• 1 sponsored post + 2 sponsored stories on FanCity
• Your own sponsor landing page (info page) with a custom trackable link
• DM automation that routes fans to the right link/info/entry steps
• Mid-campaign + final reporting (what happened + what we learned)
• Prize fulfillment support (we coordinate winner info + shipping flow)
• Compliance support (basic required language + setup guidance)
• Ongoing FanCity giveaway promotion (your prize included in the monthly cycle content + site lineup)

If you want more visibility or a bigger push, add any of these:

• Headline sponsor / featured TikTok Live segment
• Additional placements (more posts/stories/features)
• Premium homepage placement (top visibility on site)
• Rolling sponsor question on the entry form (great for data + intent)
• Additional featured questions (entry form and/or Instagram “Question of the Day”)
• Coupon code activation (fans claim or use your code; track performance)
• Graphic Design & Video Production

You pick the easiest option:

Option A — You ship the prize

• We confirm the winner and send you their shipping info
• You ship it and share tracking
  

Option B — FanCity purchases + ships for you

• You cover the full cost (product + shipping + any taxes/fees)
• We purchase/source the item and handle shipping + tracking end-to-end

If possible, send us a demo/sample unit so we can show the product on content and/or livestreams.

• Helps fans understand what it is and why it’s cool
• Not guaranteed usage (depends on timing, fit, and content schedule)
• If used, we’ll integrate it naturally (doesn’t feel like an ad)

To launch quickly, we need:

• Partner Intake Form (takes 10-15 mins with assets on hand)
• Prize details (what it is, MSRP, quantity, photos/assets)
• Any must-mention points + shipping constraints (if any)

FanCity is built to do more than “get views.” We capture real, opt-in participation signals and turn them into intelligence sports brands can use.

You’ll receive mid-campaign + final reporting that includes:

• Aggregated fan insights: what fans cared about most, what prizes/offers hit, and which themes drove the strongest participation
• Performance by touchpoint: what worked best across posts, stories, lives, code drops, and automation flows
• Interest indicators: what fans clicked, claimed, answered, and showed up for—so you can see what’s resonating
• Audience learnings (high-level): patterns from responses and engagement that help you understand the fanbase and refine messaging
• Clear recommendations: what to repeat next month, what to test, and how to improve results
  

Important: Reporting is delivered as aggregated insights (not personal data dumps) and focused on actionable takeaways your team can use immediately.

Most campaigns follow a simple rhythm:

• Lock in your month: confirm placement + prize details
• Setup week: we build your sponsor landing page, tracking, automation, and content plan
• Live month: your prize is featured throughout the full giveaway cycle (posts/stories/lives + participation touchpoints)
• Cycle close: winners are selected when the timer ends, then announced and fulfilled
• Reporting: mid-cycle check-in + final report with insights and recommendations

FanCity works best when the brand adds to the fan experience. We’re a sports-first superfan community, so we prioritize partners whose product feels natural in game-day culture and aligns with our community-first standards.

Best-fit categories: fan gear, collectibles/memorabilia, tailgate + watch-party essentials, sports tech/fan-cave upgrades, tickets/experiences, and fan-focused subscriptions/apps.

Brand standards: authentic products, clear/accurate claims, non-spammy offers, and a positive fit for our audience. We keep partnerships selective to protect trust—submit the intake form and we’ll confirm fit quickly.